Robert Phelps is President of Silver Chef Canada, a leading dedicated hospitality financier that has supported 30,000 hospitality businesses globally, including more than 3,000 in Canada, to either create their business or expand their business.

“Our ultimate purpose is to help people achieve their business dreams,” said Phelps.

“The hospitality sector as a whole is an art and a passion. It’s a dynamic and vibrant industry. The operators with their business are able to display that passion which creates that element of differentiation and that’s why a lot of operators actually set out to start a business in the industry. That differentiation point is what consumers, as we continue to see, are looking for from a point of difference in the experience and whether that creates an extended stay, whether that’s an opportunity to connect for a longer period, or that drive for additional choice. Consumers are looking for a point of difference.”